McKinnis Sports
121st of 336 by clientsTier 5 — Micro
On our board
the clients we track and their measured attentionTracked clients
3
on our board
Client earnings
$30.0M
salary + endorsements
Client value
$9.3M
implied
Client attention
314.5K
12 mo
Social reach
17.3M
per year
Top sport
Hockey
NHL
The business
approximate estimates, Forbes-anchoredEst. annual revenue
$678.4K
commission-based
Est. EBITDA
$271.2K
40.0% margin
Est. enterprise value
$2.6M
9.6× EBITDA
Contract value u. mgmt
$52.9M
implied book
Est. total clients
6
we cover 53.4%
Headcount
1
1 certified agents
Revenue / client
$113.1K
Est. client earnings
$9.4M
$3.1M / athlete
Databall Agency Index
a composite of scale, attention, star power, commercial pull and efficiency48.0
Index · #159 overall
Scale53
Attention44
Star power35
Commercial48
Efficiency63
Monetization C+Business risk B+0.0% of agency attention
League mix
by share of client earnings
Hockey 48%
Baseball 37%
Athletes
Sort
| # | Athlete | Team | League | Q | Views | VOE | Mom | Earn |
|---|---|---|---|---|---|---|---|---|
| 1 |   Sonny Gray P | Boston Red Sox | MLB | 92 | 223.0K | +158.7K | 92% | $26.0M |
| 2 |  Adam Frazier Batter | Kansas City Royals | MLB | 68 | 47.3K | +5.7K | 14% | $2.0M |
| 3 | Brandon Woodruff P | Milwaukee Brewers | MLB | 66 | 44.2K | +19.4K | 64% | $2.0M |