Data through October 20, 2026

#	Who	Q now	Q exp	Q ±	Fan interest					Expected					over expected						Context Q			Rank	×	Tags	Summary
#	Who	Q now	Q exp	Q ±	Social	Searches	Ment.	Sent.	Share	Social	Searches	Ment.	Sent.	Share	Social	Searches	Stable	Ment.	Sent.	Share	Team	League	Sport	Rank	×	Tags	Summary
1	Jalen Hurts PHINFLUS QB28 yrs	9.9	9.1	+0.8	15.0M	127K	256	74	1.6%	1.57M	13.3K	27	68	0.5%	+13.4M	+114K	+186K	+229	+6	+1.1	9.2	8.9	8.7	#194→#6	+8.56	AwardsMarqueePhiladelphia	Awards is driving the week. Hurts is running 856% above normal attention, #6 in NFL this window. A legacy-tier name whose spikes move the needle.
2	Bear Bachmeier BCNCAAFUS QB19 yrs	10.0	6.3	+3.7	21.8M	185K	374	71	2.3%	95.0K	805	2	65	0.0%	+21.7M	+184K	+151K	+372	+6	+2.2	9.5	—	8.7	#1675→#1	23×	InjuryMarqueeProvo-Orem	Injury is driving the week. Bachmeier is running 230x above normal attention, #1 in NCAAF this window.
3	Daniel Dubois Boxing (Pro) Heavyweight29 yrs	10.0	9.1	+0.9	21.7M	170K	356	93	14%	1.61M	12.5K	26	87	2.0%	+20.1M	+157K	+150K	+330	+6	+12.0	—	—	7.6	#176→#2	13.5×	MilestoneMarqueePrime age	Milestone is driving the week. Dubois is running 14x above normal attention, #2 in Boxing (Pro) this window.
4	James Maddison TOTEPL MF30 yrs	9.8	7.8	+2.0	15.1M	71.0K	195	60	0.7%	1.21M	5.72K	16	54	0.1%	+13.8M	+65.3K	+120K	+179	+6	+0.6	9.3	9.2	9.2	#677→#28	12.4×	AwardsMarqueeLondon	Awards is driving the week. Maddison is running 12x above normal attention, #28 in EPL this window.
5	Tanner McKee PHINFLUS QB26 yrs	9.9	5.7	+4.2	13.1M	111K	224	54	1.4%	140K	1.19K	2	48	0.0%	+12.9M	+110K	+114K	+222	+6	+1.3	9.2	8.9	8.7	#2355→#12	93.1×	InjuryMarqueePhiladelphia	Injury is driving the week. McKee is running 93x above normal attention, #12 in NFL this window.
6	SK Sonay Kartal GB 25 yrs	9.9	5.6	+4.3	12.2M	119K	226	57	11%	95.2K	924	2	51	0.1%	+12.1M	+118K	+99.9K	+224	+6	+11.2	—	—	6.7	#2429→#8	129×	PlayoffsMarqueePrime age	Playoffs is driving the week. Kartal is running 129x above normal attention, #8 in Tennis this window.
7	LM Luke McCaffrey Young American FootballUS WR25 yrs	10.0	6.6	+3.4	17.5M	148K	299	77	1.8%	268K	2.27K	5	71	0.1%	+17.2M	+146K	+93.5K	+294	+6	+1.7	—	—	8.7	#1444→#3	65.4×	PerformanceMarqueePrime age	Performance is driving the week. McCaffrey is running 65x above normal attention, #3 in Young American Football this window.

Teams

Q exp 0.0–10.0This Week

Clubs, franchises and national sides against their own normal.

#	Who	Q now	Q exp	Q ±	Fan interest					Expected					over expected						Context Q			Rank	×	Tags	Summary
#	Who	Q now	Q exp	Q ±	Social	Searches	Ment.	Sent.	Share	Social	Searches	Ment.	Sent.	Share	Social	Searches	Stable	Ment.	Sent.	Share	Team	League	Sport	Rank	×	Tags	Summary
1	Tampa Bay Rays MLBBaseballUS	9.9	6.5	+3.4	49.9M	147K	547	57	16%	2.34M	6.88K	26	51	1.9%	+47.6M	+140K	+166K	+521	+6	+14.4	9.9	8.7	7.9	#246→#2	21.3×	MarqueeProTampa-St. Petersburg	Tampa Bay Rays is running 21x above normal attention, #2 in MLB this window.
2	Milwaukee Brewers MLBBaseballUS	9.9	7.1	+2.8	72.7M	214K	797	91	24%	2.69M	7.92K	30	85	2.2%	+70.0M	+206K	+155K	+767	+6	+21.6	9.9	8.7	7.9	#179→#1	27×	MarqueeProMilwaukee	Milwaukee Brewers is running 27x above normal attention, #1 in MLB this window. A legacy-tier name whose spikes move the needle.
3	Cleveland Guardians MLBBaseballUS	9.8	7.5	+2.3	40.3M	119K	442	74	13%	3.38M	9.94K	37	68	2.8%	+36.9M	+109K	+102K	+405	+6	+10.4	9.8	8.7	7.9	#136→#3	11.9×	MarqueeProCleveland	Cleveland Guardians is running 12x above normal attention, #3 in MLB this window.
4	Golden State Valkyries WNBABasketballUS	9.4	4.9	+4.5	12.3M	36.1K	135	78	5.8%	909K	2.67K	10	72	0.4%	+11.4M	+33.5K	+39.9K	+125	+6	+5.4	9.4	6.7	8.3	#581→#17	13.5×	MarqueeProSan Francisco Bay Area	Golden State Valkyries is running 14x above normal attention, #17 in WNBA this window.
5	Washington Commanders NFLFootballUS	9.3	8.2	+1.1	11.3M	33.2K	124	67	2.3%	4.75M	14.0K	52	65	1.9%	+6.55M	+19.3K	+35.6K	+72	+2	+0.4	9.3	8.9	8.7	#81→#21	+1.38	MarqueeProWashington, DC	Washington Commanders is running 138% above normal attention, #21 in NFL this window. A legacy-tier name whose spikes move the needle.
6	San Francisco 49ers NFLFootballUS	9.4	8.3	+1.1	11.7M	34.5K	128	86	2.4%	4.96M	14.6K	54	84	2.0%	+6.76M	+19.9K	+34.0K	+74	+2	+0.4	9.4	8.9	8.7	#72→#19	+1.36	MarqueeProSan Francisco Bay Area	San Francisco 49ers is running 136% above normal attention, #19 in NFL this window. A legacy-tier name whose spikes move the needle.
7	Brighton & Hove Albion EPLSoccer	9.5	8.7	+0.8	13.4M	39.4K	147	72	1.0%	6.26M	18.4K	69	70	0.4%	+7.12M	+20.9K	+28.3K	+78	+2	+0.6	9.5	9.2	9.2	#50→#15	+1.14	MarqueeProBrighton	Brighton & Hove Albion is running 114% above normal attention, #15 in EPL this window. A legacy-tier name whose spikes move the needle.

Leagues

Q exp 0.0–10.0This Week

Competitions against their own calendar.

#	Who	Q now	Q exp	Q ±	Fan interest					Expected					over expected						Context Q			Rank	×	Tags	Summary
#	Who	Q now	Q exp	Q ±	Social	Searches	Ment.	Sent.	Share	Social	Searches	Ment.	Sent.	Share	Social	Searches	Stable	Ment.	Sent.	Share	Team	League	Sport	Rank	×	Tags	Summary
1	NFL FootballUS	8.9	8.2	+0.7	39.8M	44.7K	356	52	69%	31.2M	35.0K	279	52	69%	+8.62M	+9.69K	+13.7K	+77	+0	+0.0	—	8.9	8.7	#6→#3	+0.28	Marquee	National Football League is running 28% above normal attention, #3 in NFL this window.
2	MLB BaseballUS	8.7	7.3	+1.4	30.7M	34.5K	275	49	41%	22.0M	24.7K	197	48	46%	+8.70M	+9.78K	+9.27K	+78	+1	−4.2	—	8.7	7.9	#12→#4	+0.40	Marquee	Major League Baseball is running 40% above normal attention, #4 in MLB this window.
3	SB Savannah Bananas BaseballUS	8.4	6.2	+2.2	26.4M	29.7K	236	89	36%	11.2M	12.6K	100	87	23%	+15.2M	+17.1K	+7.47K	+136	+2	+12.4	—	8.4	7.9	#22→#5	+1.35	Marquee	Savannah Bananas is running 135% above normal attention, #5 in Savannah Bananas this window.
4	WNBA BasketballUS	6.7	6.0	+0.7	13.6M	15.3K	122	46	17%	10.8M	12.1K	97	46	12%	+2.81M	+3.15K	+4.82K	+25	+0	+4.9	—	6.7	8.3	#24→#17	+0.26	Marquee	Women's National Basketball Association is running 26% above normal attention, #17 in WNBA this window.
5	UCL SoccerEurope	9.5	8.9	+0.6	69.8M	78.5K	624	51	17%	65.6M	73.7K	587	51	12%	+4.22M	+4.75K	+3.72K	+37	+0	+5.0	—	9.5	9.2	#3→#1	+0.06	Marquee	UEFA Champions League is running 6% above normal attention, #1 in UCL this window.
6	CF College football FootballUS	6.2	5.2	+1.0	9.90M	11.1K	89	66	17%	7.22M	8.11K	65	65	16%	+2.68M	+3.01K	+3.39K	+24	+1	+1.2	—	6.2	8.7	#37→#22	+0.37	Marquee	College football is running 37% above normal attention, #22 in College football this window.
7	FC FIA World Endurance Championship MotorsportGlobal	5.5	4.3	+1.2	6.87M	7.72K	61	86	13%	4.75M	5.34K	42	85	8.3%	+2.11M	+2.38K	+3.04K	+19	+1	+4.6	—	5.5	6.9	#57→#31	+0.44	Marquee	FIA World Endurance Championship is running 44% above normal attention, #31 in FIA World Endurance Championship this window.

Sports

Q exp 0.0–10.0This Week

Every active player, team and league in a sport, summed.

#	Who	Q now	Q exp	Q ±	Fan interest					Expected					over expected						Context Q			Rank	×	Tags	Summary
#	Who	Q now	Q exp	Q ±	Social	Searches	Ment.	Sent.	Share	Social	Searches	Ment.	Sent.	Share	Social	Searches	Stable	Ment.	Sent.	Share	Team	League	Sport	Rank	×	Tags	Summary
1	Football LM 3,084 subjects	9.1	8.5	+0.6	1.50B	9.69M	22.3K	—	25%	—	3.62M	—	—	—	—	+6.07M	+6.05M	—	—	—	—	—	9.1	#2→#1	+1.67		—
2	Baseball 1,535 subjects	8.5	7.6	+0.9	512M	3.05M	7.20K	—	7.8%	—	1.43M	—	—	—	—	+1.62M	+1.03M	—	—	—	—	—	8.5	#4→#2	+1.13		—
3	Soccer 7,983 subjects	8.0	9.1	−1.1	3.88B	14.6M	46.0K	—	37%	—	13.3M	—	—	—	—	+1.21M	+587K	—	—	—	—	—	8.0	#1→#3	+0.09		—
4	Basketball 2,201 subjects	7.6	8.0	−0.4	803M	3.90M	10.5K	—	9.9%	—	3.57M	—	—	—	—	+332K	+561K	—	—	—	—	—	7.6	#3→#4	+0.09		—
5	Boxing KKFW 330 subjects	7.3	6.3	+1.0	151M	1.21M	2.49K	—	3.1%	—	617K	—	—	—	—	+592K	+524K	—	—	—	—	—	7.3	#9→#5	+0.96		—
6	Tennis SKMCRJ 583 subjects	7.0	7.3	−0.3	111M	1.05M	1.99K	—	2.7%	—	750K	—	—	—	—	+303K	+271K	—	—	—	—	—	7.0	#5→#6	+0.40		—
7	Hockey WR 1,143 subjects	6.7	7.0	−0.3	187M	1.52M	3.07K	—	3.9%	—	1.13M	—	—	—	—	+385K	+217K	—	—	—	—	—	6.7	#6→#7	+0.34		—

Metros

Q exp 0.0–10.0This Week

Players and teams based in a metro, summed.

#	Who	Q now	Q exp	Q ±	Fan interest					Expected					over expected						Context Q			Rank	×	Tags	Summary
#	Who	Q now	Q exp	Q ±	Social	Searches	Ment.	Sent.	Share	Social	Searches	Ment.	Sent.	Share	Social	Searches	Stable	Ment.	Sent.	Share	Team	League	Sport	Rank	×	Tags	Summary
1	TP Tampa-St. Petersburg 81 subjects	9.6	5.3	+4.3	90.3M	550K	1.30K	—	1.7%	—	110K	—	—	—	—	+440K	+568K	—	—	—	—	—	—	#52→#1	+3.99		—
2	San Francisco Bay Area NN 184 subjects	9.4	7.9	+1.5	135M	916K	2.06K	—	2.8%	—	393K	—	—	—	—	+523K	+564K	—	—	—	—	—	—	#12→#2	+1.33		—
3	Philadelphia 157 subjects	9.2	7.5	+1.7	108M	700K	1.60K	—	2.1%	—	388K	—	—	—	—	+311K	+426K	—	—	—	—	—	—	#15→#3	+0.80		—
4	Milwaukee 69 subjects	9.0	5.2	+3.8	125M	877K	1.94K	—	2.7%	—	97.3K	—	—	—	—	+780K	+420K	—	—	—	—	—	—	#56→#4	+8.01		—
5	Los Angeles 409 subjects	8.8	9.4	−0.6	194M	1.45M	3.09K	—	4.4%	—	857K	—	—	—	—	+592K	+413K	—	—	—	—	—	—	#2→#5	+0.69		—
6	Cleveland 145 subjects	8.6	6.9	+1.7	103M	676K	1.54K	—	2.0%	—	265K	—	—	—	—	+411K	+407K	—	—	—	—	—	—	#23→#6	+1.55		—
7	Atlanta KLRM 184 subjects	8.5	6.6	+1.9	75.4M	580K	1.22K	—	1.8%	—	263K	—	—	—	—	+317K	+322K	—	—	—	—	—	—	#26→#7	+1.20		—

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