9.9Kevin Durant
NBA
Houston RocketsSF37.8 yr6'10" · 240 lbUnited StatesFrom Suitland, MarylandUniversity of Texas at AustinRep: BoardroomRelevance5th in league · 5th in sport · 15th in world
Rankings Across Categories
league rank · tap for raw · percentile · grade · sport / globalRanked within NBA · tap any category for raw value, percentile, grade and league / sport / global ranks.
Durant's attention and performance sit in line — fairly valued within NBA.
Performance
value · rank · percentile · grade — all within-leagueBox score
Ranked among 357 qualified NBA players · per game
| PTS | AST | REB | Scrn Ast | TOV | STL | BLK | PF | PF Drawn | |
|---|---|---|---|---|---|---|---|---|---|
| Value | 26 | 4.8 | 5.5 | 0.5 | 3.2 | 0.8 | 0.9 | 1.8 | 5.1 |
| Rank | #12 | #51 | #87 | #271 | #345 | #167 | #42 | #134 | #20 |
| Pctl | 97 | 86 | 76 | 24 | 3 | 54 | 89 | 58 | 95 |
| Grade | A | B | C+ | D | F | C- | B | C | A- |
Advanced
Ranked among 357 qualified NBA players · per game
| RAPM | ORAPM | DRAPM | NG Rtg | USG% | PPP | HP% | |
|---|---|---|---|---|---|---|---|
| Value | 1.4 | 1.4 | 0.07 | 440 | 18 | 1.2 | 95.1 |
| Rank | #62 | #44 | #183 | #44 | #22 | #77 | #28 |
| Pctl | 83 | 88 | 48 | 88 | 94 | 79 | 92 |
| Grade | B- | B | C- | B | B+ | B- | B+ |
Attention KPIs
Wikipedia + social, last 12 monthsWiki Views
Wiki views / yr
2.6M
All-time search
39.4M
Stabilized / yr
2.3M
90-day views
472.3K
Spike views
100.1K
Over expected
+134.3K
Social
Social viewers
236.1M
TV audience
174.9M
Unique reach
266.9M
Momentum
Momentum
30.1%
Momentum vs league
#833
Year over year
-16.7%
Week heat
#19341
Month heat
#22641
Year heat
#2056
VOE week
−18.2K
VOE month
−47.9K
VOE year
+134.3K
Earnings & Business
annual estimates · future = career projectionEst. Value
Earnings
$77.9M
Salary
$51.4M
Endorsements
$26.5M
Implied value
$5.4M
Future Value
Future earnings
—
Future salary
—
Future endorsements
—
Ranks
Marketability rank
#33
Earnings rank, global
#26
Earnings rank, basketball
#9
Salary (actual)
$45.0M
Player Visualizer
talent × attention · top 25 at his position shown as headshotsAwards Race
MVP odds
1.7%
MVP rank
#8
Champ equity
0.9%
Teammates & Front Office
top 7 by Q score · plus coach
9.864Alperen sengun
C
9.789Amen Thompson
PG
9.3123Reed Sheppard
SG
9.1198Jabari Smith Jr
PF
8.882Steven Adams
C
8.2384Tari Eason
PF
7.6273Clint Capela
C
Ime Udoka
Coach
Upcoming games
this player's club · rated by projected drawOct 21vs
Dallas Mavericks7.68:30p · 6.0M
Dallas Mavericks7.68:30p · 6.0MOct 23@
San Antonio Spurs8.99:30p · 6.9M
San Antonio Spurs8.99:30p · 6.9MOct 24@
Atlanta Hawks7.88:00p · 5.9M
Atlanta Hawks7.88:00p · 5.9MOct 26vsAtlanta Hawks7.88:30p · 5.9M
Atlanta Hawks7.88:30p · 5.9MOct 28@
Milwaukee Bucks7.28:00p · 5.9M
Milwaukee Bucks7.28:00p · 5.9MOct 30@Dallas Mavericks7.68:00p · 6.0M
Dallas Mavericks7.68:00p · 6.0MSeason by Season
calendar years · team as it was| Year | Team | Views | Y/Y | Rk Sport | Rk Global | Social |
|---|---|---|---|---|---|---|
| 2026partial | HOU | 1.5M | -24.6% | #15 | #103 | 1.3B |
| 2025 | HOU | 3.4M | +1.8% | #9 | #55 | 1.6B |
| 2024 |  BRK | 3.3M | -20.2% | #11 | #77 | 1.5B |
| 2023 | BRK | 4.2M | +32.8% | #10 | #55 | 1.8B |
| 2022 | BRK | 3.1M | -11.4% | #11 | #70 | 1.4B |
| 2021 | BRK | 3.6M | +39.1% | #8 | #54 | 1.6B |
| 2020 | BRK | 2.6M | -39.4% | #17 | #78 | 1.3B |
| 2019 | BRK | 4.2M | +6.8% | #7 | #27 | 1.9B |
| 2018 |  GSW | 3.9M | -17.8% | #6 | #38 | 1.8B |
| 2017 | GSW | 4.8M | +23.0% | #4 | #21 | 1.9B |
| 2016 | GSW | 3.9M | +413.6% | #6 | #32 | 1.5B |
| 2015partial |  OKC | 756.8K | — | #16 | #157 | 340.6M |
Attention Over Time
Weekly Wikipedia attention, this season
Games & events to watch
Coming soon
GOAT tracker
Coming soon