9.9Kevin Durant
NBA
Houston RocketsSF37 yr6'10" · 240 lbUnited StatesFrom Suitland, MarylandUniversity of Texas at AustinRep: Boardroom
Houston RocketsSF37 yr6'10" · 240 lbUnited StatesFrom Suitland, MarylandUniversity of Texas at AustinRep: BoardroomRelevance6th in league · 6th in sport · 18th in world
Social Impressions1,142MPage Views2.3MYoY Momentum31%
Rankings Across Categories
league rank · tap for raw · percentile · grade · sport / globalRanked within NBA · tap any category for raw value, percentile, grade and league / sport / global ranks.
Durant's attention and performance sit in line — fairly valued within NBA.
Performance
value · rank · percentile · grade — all within-leagueBox score
Ranked among 357 qualified NBA players · per game
| PTS | AST | REB | Scrn Ast | TOV | STL | BLK | PF | PF Drawn | |
|---|---|---|---|---|---|---|---|---|---|
| Value | 26 | 4.8 | 5.5 | 0.5 | 3.2 | 0.8 | 0.9 | 1.8 | 5.1 |
| Rank | #12 | #51 | #87 | #271 | #345 | #167 | #42 | #134 | #20 |
| Pctl | 97 | 86 | 76 | 24 | 3 | 54 | 89 | 58 | 95 |
| Grade | A | B | C+ | D | F | C- | B | C | A- |
Advanced
Ranked among 357 qualified NBA players · per game
| RAPM | ORAPM | DRAPM | NG Rtg | USG% | PPP | HP% | |
|---|---|---|---|---|---|---|---|
| Value | 1.4 | 1.4 | 0.07 | 440 | 18 | 1.2 | 95.1 |
| Rank | #62 | #44 | #183 | #44 | #22 | #77 | #28 |
| Pctl | 83 | 88 | 48 | 88 | 94 | 79 | 92 |
| Grade | B- | B | C- | B | B+ | B- | B+ |
Attention KPIs
Wikipedia + social, last 12 monthsWiki Views
Wiki views / yr
2.3M
All-time search
36.7M
Stabilized / yr
2.0M
90-day views
361.3K
Spike views
283.5K
Over expected
−944.7K
Social
Social viewers
235.7M
TV audience
174.6M
Unique reach
266.4M
Momentum
Momentum
-38.0%
Momentum vs league
#1865
Year over year
-43.0%
Week heat
#19346
Month heat
#19376
Year heat
#2132
VOE week
−46.8K
VOE month
−185.9K
VOE year
−944.7K
Earnings & Business
annual estimates · actual salary where knownSalary
$45.0M
actual
% of Team Payroll
—
Endorsement
$26.5M
Endorse % of Earnings
37%
Earnings Estimate
$71.5M
salary + endorsements
Earnings rank #26 global· #9 basketball· marketability #33
Awards Race
MVP odds
1.7%
MVP rank
#8
Champ equity
0.9%
Player Visualizer
talent × attention · top 25 at his position shown as headshotsTeammates & Front Office
top 7 by Q score · plus coach
9.8151Alperen Şengün
C
9.7168Amen Thompson
PG
9.3210Reed Sheppard
SG
9394Jabari Smith Jr.
PF
8.9202Steven Adams
C
8799Tari Eason
PF
7.6533Clint Capela
C
Ime Udoka
Coach
Upcoming games
this player's club · rated by projected drawOct 24@
Atlanta Hawks8.48:00p · 5.9M
Atlanta Hawks8.48:00p · 5.9MOct 26vsAtlanta Hawks8.48:30p · 5.9M
Atlanta Hawks8.48:30p · 5.9MOct 28@
Milwaukee Bucks8.28:00p · 5.9M
Milwaukee Bucks8.28:00p · 5.9MOct 30@
Dallas Mavericks8.48:00p · 6.0M
Dallas Mavericks8.48:00p · 6.0MOct 31vs
Oklahoma City Thunder8.88:30p · 6.8M
Oklahoma City Thunder8.88:30p · 6.8MNov 2vs
Boston Celtics8.88:30p · 7.3M
Boston Celtics8.88:30p · 7.3MSeason by Season
calendar years · team as it was| Year | Team | Views | Y/Y | Rk Sport | Rk Global | Social |
|---|---|---|---|---|---|---|
| 2026partial | HOU | 1.5M | -24.6% | #15 | #103 | 1.3B |
| 2025 | HOU | 3.4M | +1.8% | #9 | #55 | 1.6B |
| 2024 | BRK | 3.3M | -20.2% | #11 | #77 | 1.5B |
| 2023 | BRK | 4.2M | +32.8% | #10 | #55 | 1.8B |
| 2022 | BRK | 3.1M | -11.4% | #11 | #70 | 1.4B |
| 2021 | BRK | 3.6M | +39.1% | #8 | #54 | 1.6B |
| 2020 | BRK | 2.6M | -39.4% | #17 | #78 | 1.3B |
| 2019 | BRK | 4.2M | +6.8% | #7 | #27 | 1.9B |
| 2018 | GSW | 3.9M | -17.8% | #6 | #38 | 1.8B |
| 2017 | GSW | 4.8M | +23.0% | #4 | #21 | 1.9B |
| 2016 | GSW | 3.9M | +413.6% | #6 | #32 | 1.5B |
| 2015partial | OKC | 756.8K | — | #16 | #157 | 340.6M |
GOAT tracker
Coming soon