9.9LeBron James
NBARelevance3rd in league · 3rd in sport · 9th in world
Rankings Across Categories
league rank · tap for raw · percentile · grade · sport / globalRanked within NBA · tap any category for raw value, percentile, grade and league / sport / global ranks.
James's attention and performance sit in line — fairly valued within NBA.
Performance
value · rank · percentile · grade — all within-leagueBox score
Ranked among 357 qualified NBA players · per game
| PTS | AST | REB | Scrn Ast | TOV | STL | BLK | PF | PF Drawn | |
|---|---|---|---|---|---|---|---|---|---|
| Value | 20.9 | 7.2 | 6.1 | 0.7 | 3 | 1.2 | 0.6 | 1.4 | 4.2 |
| Rank | #32 | #12 | #64 | #221 | #341 | #48 | #85 | #46 | #42 |
| Pctl | 91 | 97 | 82 | 38 | 4 | 87 | 76 | 82 | 89 |
| Grade | B+ | A | B- | D+ | F | B | C+ | B- | B |
Advanced
Ranked among 357 qualified NBA players · per game
| RAPM | ORAPM | DRAPM | NG Rtg | USG% | PPP | HP% | |
|---|---|---|---|---|---|---|---|
| Value | 1.6 | 2.1 | -0.51 | 200 | 20 | 1.1 | 73.2 |
| Rank | #53 | #25 | #270 | #95 | #8 | #162 | #200 |
| Pctl | 85 | 93 | 23 | 74 | 98 | 55 | 44 |
| Grade | B | B+ | D | C+ | A | C | C- |
Attention KPIs
Wikipedia + social, last 12 monthsWiki Views
Wiki views / yr
8.0M
All-time search
101.6M
Stabilized / yr
7.0M
90-day views
2.6M
Spike views
709.7K
Over expected
+1.0M
Social
Social viewers
699.2M
TV audience
517.9M
Unique reach
790.4M
Momentum
Momentum
51.5%
Momentum vs league
#516
Year over year
2.4%
Week heat
#19352
Month heat
#34
Year heat
#192
VOE week
−45.1K
VOE month
+236.2K
VOE year
+1.0M
Earnings & Business
annual estimates · future = career projectionEst. Value
Earnings
$135.9M
Salary
$61.6M
Endorsements
$74.2M
Implied value
$16.0M
Future Value
Future earnings
—
Future salary
—
Future endorsements
—
Ranks
Marketability rank
#4
Earnings rank, global
#3
Earnings rank, basketball
#1
Salary (actual)
$15.0M
Player Visualizer
talent × attention · top 25 at his position shown as headshotsAwards Race
MVP odds
—
MVP rank
#23
Champ equity
0.6%
Teammates & Front Office
top 7 by Q score · plus coach
9.922Jaylen Brown
SF
9.866Tyrese Maxey
PG
9.743Joel Embiid
C
9.455VJ Edgecombe
SG
9.448Paul George
PF
8.875Andre Drummond
C
8.8172Kelly Oubre Jr
SF
Nick Nurse
Coach
Upcoming games
this player's club · rated by projected drawOct 20@
New York Knicks9.07:00p · 8.2M
New York Knicks9.07:00p · 8.2MOct 22vs
Cleveland Cavaliers8.67:00p · 5.9M
Cleveland Cavaliers8.67:00p · 5.9MOct 24vs
Milwaukee Bucks8.37:30p · 5.9M
Milwaukee Bucks8.37:30p · 5.9MOct 25vs
Detroit Pistons8.57:30p · 5.8M
Detroit Pistons8.57:30p · 5.8MOct 28@
Indiana Pacers8.27:00p · 5.8M
Indiana Pacers8.27:00p · 5.8MOct 30vsNew York Knicks9.07:30p · 8.2M
New York Knicks9.07:30p · 8.2MSeason by Season
calendar years · team as it was| Year | Team | Views | Y/Y | Rk Sport | Rk Global | Social |
|---|---|---|---|---|---|---|
| 2026partial |  PHI | 5.3M | -4.5% | #2 | #7 | 3.9B |
| 2025 | PHI | 8.1M | -13.8% | #1 | #8 | 3.9B |
| 2024 |  LAL | 9.4M | -22.2% | #1 | #6 | 4.3B |
| 2023 | LAL | 12.1M | +53.6% | #1 | #7 | 5.0B |
| 2022 | LAL | 7.9M | -2.1% | #1 | #10 | 3.7B |
| 2021 | LAL | 8.0M | -27.3% | #1 | #4 | 3.7B |
| 2020 | LAL | 11.0M | +51.1% | #3 | #4 | 4.9B |
| 2019 | LAL | 7.3M | -41.8% | #2 | #6 | 3.6B |
| 2018 | LAL | 12.6M | +48.0% | #1 | #3 | 5.3B |
| 2017 | CLE | 8.5M | -4.5% | #1 | #7 | 3.5B |
| 2016 | CLE | 8.9M | +274.6% | #2 | #7 | 3.5B |
| 2015partial | CLE | 2.4M | — | #5 | #21 | 1.1B |
Attention Over Time
Weekly Wikipedia attention, this season
Games & events to watch
Coming soon
GOAT tracker
Coming soon