
AZ Alkmaar
Rankings Across Categories
raw value · rank · percentile · gradePerformance
ELO Performance
1537
10th LgC
Attention
Social reach
67.3M
4th LgB-
Star power
243.0K
13th LgC
Attention Share
4.3%
7th LgB-
Social momentum
61.0%
8th LgC+
Business
Payroll
$39M
4th LgB-
Revenue
$70M
4th LgB-
Franchise value
$210M
4th LgB-
Ranked within 27 in Eredivisie · 2.2K across all sports
Team Performance
standings, percentile-graded within the leagueRecord & form
Rank %
61.1%C
Win%
55.9%C
Last 16
6-4-6
Efficiency
Point Diff
0.2C
Off
0.1C+
Def
0.1C
#402in economics, globalof 2,461#4in Eredivisie economicsof 18
Roster Stats Breakdown
8 tracked · active roster by Q scoreNo tracked roster yet.
Upcoming games
next on the schedule · rated by projected drawOct 25vs
Twente5.13:00p · 1.3M
Twente5.13:00p · 1.3MOct 31@
Ajax5.84:00p · 1.8M
Ajax5.84:00p · 1.8MNov 8vs
Groningen5.110:45a · 1.2M
Groningen5.110:45a · 1.2MNov 22@
Sparta Rotterdam5.111:00a · 1.2M
Sparta Rotterdam5.111:00a · 1.2MNov 29@
PEC Zwolle5.211:00a · 1.2M
PEC Zwolle5.211:00a · 1.2MDec 6vs
PSV Eindhoven6.211:00a · 1.7M
PSV Eindhoven6.211:00a · 1.7MAttention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
91.6M
all platforms · year
#4
4.9M
Social followers
all platforms
#4
1.4M
Avid fans
3.4M casual
#4
1.1M
Avg TV / game
audience
#4
23.7K
Avg attendance
per game
Search & share
Wiki searches (year)
482.1K
Wikipedia
Attention share · league
0.2%
of league attention
Momentum & heat
Momentum
61%
percentile
Year over year
+1.7%
vs last year
Week heat rank
#159
spike vs expected
Month heat rank
#219
spike vs expected
Year heat rank
#458
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $15.4M
Commercial $30.1M
Matchday $24.5M
Revenue & value
#4
$70.0M
Revenue
annual
#4
$2.5M
Operating profit
annual
#4
$210.0M
Franchise value
estimated
Costs & attention capital
#4
$38.5M
Payroll
annual
rank = within Eredivisie (18 clubs)
Attention per $M revenue
6.9K
AZ Alkmaar draws 6.9K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Talent vs attention
every league player · this club's roster shown as headshotsAttention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly

Netherlands