
Boston Celtics
Rankings Across Categories
raw value · rank · percentile · gradePerformance
Q rating
9.2
5th LgB+
ELO Performance
1616
8th LgB
Attention
Star power
5.3M
25th LgC
Attention Share
2.2%
10th LgB
Social momentum
14.0%
52nd LgF
Ranked within 47 in NBA · 4.7K across all sports
Team Performance
standings, percentile-graded within the leagueRecord & form
Rank %
86.7%B+
Win%
68.3%B+
Wins
56B+
Losses
26
Last 16
13-3
Efficiency
Point Diff
7.7B+
Off
-0.7C-
Def
8.4A+
#56in economics, globalof 2,461#4in NBA economicsof 30
Roster Stats Breakdown
51 tracked · active roster by Q scoreNo tracked roster yet.
Upcoming games
next on the schedule · rated by projected drawOct 26vs
Chicago Bulls8.47:30p · 6.4M
Chicago Bulls8.47:30p · 6.4MOct 27vs
Brooklyn Nets8.37:30p · 6.3M
Brooklyn Nets8.37:30p · 6.3MOct 30vs
Chicago Bulls8.47:30p · 6.4M
Chicago Bulls8.47:30p · 6.4MNov 1@
Orlando Magic8.43:30p · 6.1M
Orlando Magic8.43:30p · 6.1MNov 2@
Houston Rockets8.88:30p · 7.3M
Houston Rockets8.88:30p · 7.3MNov 4vs
Milwaukee Bucks8.37:30p · 6.3M
Milwaukee Bucks8.37:30p · 6.3MAttention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
31.5B
all platforms · year
#30
35.0M
Social followers
all platforms
#30
9.6M
Avid fans
24.1M casual
#4
1.8M
Avg TV / game
audience
#4
20.5K
Avg attendance
per game
Search & share
Wiki searches (year)
954.6K
Wikipedia
Attention share · league
1.8%
of league attention
Momentum & heat
Momentum
14%
percentile
Year over year
-25.0%
vs last year
Week heat rank
—
spike vs expected
Month heat rank
—
spike vs expected
Year heat rank
—
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $204.0M
Commercial $178.5M
Matchday $127.5M
Revenue & value
#4
$510.0M
Revenue
annual
#4
$79.6M
Operating profit
annual
#4
$5.8B
Franchise value
estimated
Costs & attention capital
#1
$225.0M
Payroll
annual
rank = within NBA (30 clubs)
Attention per $M revenue
1.9K
Boston Celtics draws 1.9K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
United States