FC Midtjylland
South KoreaRankings Across Categories
raw value · rank · percentile · gradePerformance
Q rating
7.3
2nd LgC+
Attention
Social reach
48.3M
3rd LgC
Star power
488.3K
1st LgB+
Attention Share
18.0%
3rd LgC
Social momentum
85.0%
1st LgB+
Business
Payroll
$31M
2nd LgB-
Revenue
$50M
2nd LgB-
Franchise value
$126M
2nd LgB-
Ranked within 6 in Superliga · 2.2K across all sports
Team Performance
standings, percentile-graded within the league#512in economics, globalof 2,461#2in Superliga economicsof 6
Roster Stats Breakdown
5 tracked · active roster by Q scoreNo tracked roster yet.
Attention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
67.2M
all platforms · year
#2
1.0M
Social followers
all platforms
#2
280.0K
Avid fans
690.0K casual
#2
350.0K
Avg TV / game
audience
#2
12.0K
Avg attendance
per game
Search & share
Wiki searches (year)
353.8K
Wikipedia
Attention share · league
0.1%
of league attention
Momentum & heat
Momentum
85%
percentile
Year over year
+35.8%
vs last year
Week heat rank
#823
spike vs expected
Month heat rank
#300
spike vs expected
Year heat rank
#377
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $12.5M
Commercial $20.0M
Matchday $17.5M
Revenue & value
#2
$50.0M
Revenue
annual
#2
$2.1M
Operating profit
annual
#2
$126.0M
Franchise value
estimated
Costs & attention capital
#2
$31.0M
Payroll
annual
rank = within Superliga (6 clubs)
Attention per $M revenue
7.1K
FC Midtjylland draws 7.1K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Attention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly