Ferrari
ItalyRankings Across Categories
raw value · rank · percentile · gradeAttention
Social reach
129.4M
3rd LgC+
Star power
11.3M
1st LgA
Attention Share
5.7%
6th LgC+
Social momentum
16.0%
10th LgD+
Business
Payroll
$129M
10th LgF
Revenue
$720M
1st LgA-
Franchise value
$3.3B
1st LgA-
Ranked within 11 in F1 · 3.5K across all sports
Team Performance
standings, percentile-graded within the league#13in economics, globalof 2,461#1in F1 economicsof 12
Roster Stats Breakdown
7 tracked · active roster by Q scoreNo tracked roster yet.
Attention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
116.2M
all platforms · year
#1
60.0M
Social followers
all platforms
#1
28.1M
Avid fans
70.3M casual
#1
103.9M
Avg TV / game
audience
—
Avg attendance
per game
Search & share
Wiki searches (year)
758.1K
Wikipedia
Attention share · league
9.5%
of league attention
Momentum & heat
Momentum
16%
percentile
Year over year
-25.0%
vs last year
Week heat rank
#3,660
spike vs expected
Month heat rank
#3,955
spike vs expected
Year heat rank
#4,221
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $237.6M
Commercial $360.0M
Matchday $122.4M
Revenue & value
#1
$720.0M
Revenue
annual
#1
$154.8M
Operating profit
annual
#1
$3.3B
Franchise value
estimated
Costs & attention capital
#11
$129.3M
Payroll
annual
rank = within F1 (12 clubs)
Attention per $M revenue
1.1K
Ferrari draws 1.1K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Attention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly
Championship odds
live market win probabilities · this club highlightedTitle
This season2026 · polymarket
1K
Kimi Antonelli76.5%
2L
Lewis Hamilton10.4%
3G
George Russell5.6%
4C
Charles Leclerc2.5%
5L
Lando Norris2.4%
6M
Max Verstappen1.4%
7O
Oscar Piastri0.4%
8E
Esteban Ocon0.1%