DATABALL
I

Islamabad United

PSLPakistanIslamabadFounded 20154th in PSL

Rankings Across Categories

raw value · rank · percentile · grade
Performance
Q rating
4.9
5th LgD+
Attention
Social reach
3
6th LgF
Star power
193.3K
4th LgD+
Attention Share
15.9%
4th LgC-
Social momentum
50.0%
5th LgD+
Business
Payroll
$11M
6th LgF
Revenue
$25M
6th LgF
Franchise value
$63M
6th LgF

Ranked within 6 in PSL · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
#1,083in economics, globalof 2,461#4in PSL economicsof 6

Roster Stats Breakdown

1 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
1.1B
all platforms · year
#4
1.2M
Social followers
all platforms
#4
342.1K
Avid fans
855.1K casual
#4
2.3M
Avg TV / game
audience
#4
19.1K
Avg attendance
per game
Search & share
Wiki searches (year)
76.0K
Wikipedia
Attention share · league
0.6%
of league attention
Momentum & heat
Momentum
50%
percentile
Year over year
-14.0%
vs last year
Week heat rank
spike vs expected
Month heat rank
spike vs expected
Year heat rank
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $4.0M
Commercial $2.2M
Matchday $1.1M
Revenue & value
#4
$7.3M
Revenue
annual
#4
$353.7K
Operating profit
annual
#4
$28.7M
Franchise value
estimated
Costs & attention capital
#4
$11.2M
Payroll
annual

rank = within PSL (6 clubs)

Attention per $M revenue
10.4K

Islamabad United draws 10.4K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.