McLaren

England

Rankings Across Categories

raw value · rank · percentile · grade

Performance

Q rating

8.3

1st LgA-

Attention

Star power

7.3M

2nd LgB+

Attention Share

7.6%

1st LgA

Social momentum

12.0%

12th LgF

Ranked within 12 in F1 · 4.7K across all sports

Team Performance

standings, percentile-graded within the league

#41in economics, globalof 2,461#4in F1 economicsof 12

Roster Stats Breakdown

8 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months

Reach & audience

Social media views

36.0B

all platforms · year

40.0M

Social followers

all platforms

24.0M

Avid fans

60.0M casual

93.3M

Avg TV / game

audience

—

Avg attendance

per game

Search & share

Wiki searches (year)

1.0M

Wikipedia

Attention share · league

13.2%

of league attention

Momentum & heat

Momentum

12%

percentile

Year over year

-27.0%

vs last year

Week heat rank

—

spike vs expected

Month heat rank

—

spike vs expected

Year heat rank

—

spike vs expected

Business KPIs

revenue, value, audience, and fan base

Broadcast $191.4M

Commercial $290.0M

Matchday $98.6M

Revenue & value

$580.0M

Revenue

annual

$110.6M

Operating profit

annual

$2.6B

Franchise value

estimated

Costs & attention capital

$130.8M

Payroll

annual

rank = within F1 (12 clubs)

Attention per $M revenue

1.8K

McLaren draws 1.8K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.