
McLaren
Rankings Across Categories
raw value · rank · percentile · gradePerformance
Q rating
7.1
3rd LgB-
Attention
Social reach
175.7M
1st LgA-
Star power
7.3M
2nd LgB
Attention Share
14.8%
1st LgA-
Social momentum
12.0%
11th LgF
Business
Payroll
$131M
8th LgD+
Revenue
$580M
4th LgC+
Franchise value
$2.6B
4th LgC+
Ranked within 12 in F1 · 2.2K across all sports
Team Performance
standings, percentile-graded within the league#41in economics, globalof 2,461#4in F1 economicsof 12
Roster Stats Breakdown
8 tracked · active roster by Q scoreNo tracked roster yet.
Attention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
159.0M
all platforms · year
#4
40.0M
Social followers
all platforms
#4
24.0M
Avid fans
60.0M casual
#4
93.3M
Avg TV / game
audience
—
Avg attendance
per game
Search & share
Wiki searches (year)
1.0M
Wikipedia
Attention share · league
12.8%
of league attention
Momentum & heat
Momentum
12%
percentile
Year over year
-27.6%
vs last year
Week heat rank
#4,018
spike vs expected
Month heat rank
#4,186
spike vs expected
Year heat rank
#4,207
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $191.4M
Commercial $290.0M
Matchday $98.6M
Revenue & value
#4
$580.0M
Revenue
annual
#4
$110.6M
Operating profit
annual
#4
$2.6B
Franchise value
estimated
Costs & attention capital
#8
$130.8M
Payroll
annual
rank = within F1 (12 clubs)
Attention per $M revenue
1.8K
McLaren draws 1.8K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Talent vs attention
every league player · this club's roster shown as headshotsAttention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly
Championship odds
live market win probabilities · this club highlightedTitle
This season2026 · polymarket
1K
Kimi Antonelli76.5%
2L
Lewis Hamilton10.4%
3G
George Russell5.6%
4C
Charles Leclerc2.5%
5L
Lando Norris2.4%
6M
Max Verstappen1.4%
7O
Oscar Piastri0.4%
8E
Esteban Ocon0.1%

England