DATABALL
M

Melbourne Victory FC

A-LeagueAustraliaMelbourneFounded 20041st in A-LeagueIn the mix

Rankings Across Categories

raw value · rank · percentile · grade
Performance
Q rating
6.6
2nd LgC+
ELO Performance
1584
2nd LgC+
Attention
Social reach
25.8M
3rd LgC
Star power
269.0K
4th LgC-
Attention Share
15.9%
3rd LgC
Social momentum
59.0%
1st LgB+
Business
Payroll
$11M
2nd LgC+
Revenue
$18M
2nd LgC+
Franchise value
$50M
2nd LgC+

Ranked within 6 in A-League · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
Record & form
Rank %
75%B-
Win%
53.7%C+
Last 16
6-5-5
Efficiency
Point Diff
0.4B-
Off
0.2B-
Def
0.2B-
#849in economics, globalof 2,461#1in A-League economicsof 6

Roster Stats Breakdown

2 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
30.0M
all platforms · year
#1
1.0M
Social followers
all platforms
#1
280.0K
Avid fans
710.0K casual
#1
160.0K
Avg TV / game
audience
#1
12.3K
Avg attendance
per game
Search & share
Wiki searches (year)
157.8K
Wikipedia
Attention share · league
0.1%
of league attention
Momentum & heat
Momentum
59%
percentile
Year over year
+1.5%
vs last year
Week heat rank
#251
spike vs expected
Month heat rank
#423
spike vs expected
Year heat rank
#1,112
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $8.1M
Commercial $6.3M
Matchday $3.6M
Revenue & value
#1
$18.0M
Revenue
annual
#5
$-4.6M
Operating profit
annual
#1
$50.0M
Franchise value
estimated
Costs & attention capital
#1
$11.2M
Payroll
annual

rank = within A-League (6 clubs)

Attention per $M revenue
8.7K

Melbourne Victory FC draws 8.7K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.

Attention over time

weekly Wikipedia views
This year · 52 weeks
Since founding · monthly