DATABALL
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Portland Thorns FC

NWSLUnited StatesPortlandFounded 20125th in NWSL3 titlesLast 2022

Rankings Across Categories

raw value · rank · percentile · grade
Performance
Q rating
7.2
4th LgC+
Attention
Social reach
13.1M
6th LgC
Star power
849.8K
3rd LgB-
Attention Share
5.9%
7th LgC-
Social momentum
41.0%
7th LgC-
Business
Payroll
$4M
4th LgC+
Revenue
$18M
6th LgC
Franchise value
$167M
6th LgC

Ranked within 14 in NWSL · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
#819in economics, globalof 2,461#6in NWSL economicsof 14

Roster Stats Breakdown

24 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
15.1M
all platforms · year
#6
2.5M
Social followers
all platforms
#6
690.0K
Avid fans
1.7M casual
#6
320.0K
Avg TV / game
audience
#6
14.2K
Avg attendance
per game
Search & share
Wiki searches (year)
79.3K
Wikipedia
Attention share · league
0.0%
of league attention
Momentum & heat
Momentum
41%
percentile
Year over year
-7.1%
vs last year
Week heat rank
#513
spike vs expected
Month heat rank
#549
spike vs expected
Year heat rank
#2,086
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $5.4M
Commercial $8.1M
Matchday $4.5M
Revenue & value
#6
$18.0M
Revenue
annual
#8
$-4.5M
Operating profit
annual
#6
$167.0M
Franchise value
estimated
Costs & attention capital
#4
$4.1M
Payroll
annual

rank = within NWSL (14 clubs)

Attention per $M revenue
4.4K

Portland Thorns FC draws 4.4K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.

Attention over time

weekly Wikipedia views
This year · 52 weeks
Since founding · monthly