T
Toronto Argonauts
CanadaRankings Across Categories
raw value · rank · percentile · gradePerformance
Q rating
4.8
3rd LgC+
Attention
Social reach
0
5th LgC-
Star power
134.7K
1st LgB+
Attention Share
2.0%
3rd LgC+
Social momentum
50.0%
4th LgC
Business
Payroll
$9M
5th LgC-
Revenue
$22M
5th LgC-
Franchise value
$35M
5th LgC-
Ranked within 9 in CFL · 2.2K across all sports
Team Performance
standings, percentile-graded within the league#958in economics, globalof 2,461#8in CFL economicsof 9
Roster Stats Breakdown
4 tracked · active roster by Q scoreNo tracked roster yet.
Attention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
204.0M
all platforms · year
#8
226.7K
Social followers
all platforms
#8
62.3K
Avid fans
155.8K casual
#8
446.2K
Avg TV / game
audience
#8
21.2K
Avg attendance
per game
Search & share
Wiki searches (year)
7.3K
Wikipedia
Attention share · league
0.0%
of league attention
Momentum & heat
Momentum
50%
percentile
Year over year
+730.0%
vs last year
Week heat rank
—
spike vs expected
Month heat rank
—
spike vs expected
Year heat rank
—
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $4.6M
Commercial $3.9M
Matchday $5.0M
Revenue & value
#8
$13.6M
Revenue
annual
#8
$233.6K
Operating profit
annual
#8
$32.9M
Franchise value
estimated
Costs & attention capital
#3
$8.8M
Payroll
annual
rank = within CFL (9 clubs)
Attention per $M revenue
537
Toronto Argonauts draws 537 views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.