Databall Sports
T

Toronto Argonauts

CFLCanadaTorontoFounded 18736th in CFL

Rankings Across Categories

raw value · rank · percentile · grade
Attention
Social reach
0
5th LgC-
Star power
134.7K
3rd LgB-
Attention Share
1.0%
6th LgC
Social momentum
50.0%
9th LgC-
Business
Payroll
$9M
5th LgC-
Revenue
$22M
5th LgC-
Franchise value
$33M
8th LgD

Ranked within 9 in CFL · 3.5K across all sports

Team Performance

standings, percentile-graded within the league
#958in economics, globalof 2,461#8in CFL economicsof 9

Roster Stats Breakdown

4 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
204.0M
all platforms · year
#8
226.7K
Social followers
all platforms
#8
62.3K
Avid fans
155.8K casual
#8
446.2K
Avg TV / game
audience
#8
21.2K
Avg attendance
per game
Search & share
Wiki searches (year)
7.3K
Wikipedia
Attention share · league
0.0%
of league attention
Momentum & heat
Momentum
50%
percentile
Year over year
+730.0%
vs last year
Week heat rank
—
spike vs expected
Month heat rank
—
spike vs expected
Year heat rank
—
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $4.6M
Commercial $3.9M
Matchday $5.0M
Revenue & value
#8
$13.6M
Revenue
annual
#8
$233.6K
Operating profit
annual
#8
$32.9M
Franchise value
estimated
Costs & attention capital
#3
$8.8M
Payroll
annual

rank = within CFL (9 clubs)

Attention per $M revenue
537

Toronto Argonauts draws 537 views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.