DATABALL
W

Williams

F1EnglandGroveFounded 19775th in F19 titlesLast 1997

Rankings Across Categories

raw value · rank · percentile · grade
Performance
Q rating
4.2
9th LgD+
Attention
Social reach
87.5M
6th LgC-
Star power
2.8M
6th LgC-
Attention Share
7.7%
6th LgC-
Social momentum
44.0%
5th LgC
Business
Payroll
$130M
10th LgD
Revenue
$230M
8th LgD+
Franchise value
$874M
8th LgD+

Ranked within 12 in F1 · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
#154in economics, globalof 2,461#8in F1 economicsof 12

Lineup on court

derived starting five · tap a player
Franchise legends
Jacques Villeneuve
Driver · 511.7K views
R
Ralf Schumacher
Driver · 450.3K views

Roster Stats Breakdown

6 tracked · active roster by Q score
DepthBioModelBoxAdvancedAttentionMoney
#PlayerRolePosAgeQMVP RkViews Rk LgPointsWinsPodiumsAvg FinDNF%Mate RtgQuali ΔPace ΔWiki / yrSocial / yrMomentumY/YWk ×ValueSalaryEndorse
1
Carlos SainzSainz
StartDriver31.99.1891224.580455175511.1600.1400.270-0.2750.1401.1M22%-26%1.1×$66.3M$56.4M$9.9M
2
Alexander AlbonAlbon
StartDriver30.37.114313184004023513.4150.200.0350.235-0.165162.0K48.6M72%-7%0.3×$9.6M$8.4M$1.3M

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
82.4M
all platforms · year
#8
21.2M
Social followers
all platforms
#8
13.6M
Avid fans
34.1M casual
#8
58.8M
Avg TV / game
audience
Avg attendance
per game
Search & share
Wiki searches (year)
537.3K
Wikipedia
Attention share · league
6.6%
of league attention
Momentum & heat
Momentum
44%
percentile
Year over year
-7.3%
vs last year
Week heat rank
#3,677
spike vs expected
Month heat rank
#3,918
spike vs expected
Year heat rank
#934
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $75.9M
Commercial $115.0M
Matchday $39.1M
Revenue & value
#8
$230.0M
Revenue
annual
#8
$29.9M
Operating profit
annual
#8
$874.0M
Franchise value
estimated
Costs & attention capital
#10
$129.7M
Payroll
annual
1.2M
AUM
roster pageviews / yr

rank = within F1 (12 clubs)

Attention per $M revenue
2.3K

Williams draws 2.3K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.

Talent vs attention

every league player · this club's roster shown as headshots
1.0M0255075100talent percentile →wiki searches (stabilized / yr) →

Attention over time

weekly Wikipedia views
This year · 52 weeks
Since founding · monthly

Championship odds

live market win probabilities · this club highlighted

Title

This season
2026 · polymarket
1K
Kimi Antonelli76.5%
2L
Lewis Hamilton10.4%
3G
George Russell5.6%
4C
Charles Leclerc2.5%
5L
Lando Norris2.4%
6M
Max Verstappen1.4%
7O
Oscar Piastri0.4%
8E
Esteban Ocon0.1%