New York Yankees

MLB

United StatesYankee StadiumFounded 19011st in MLB27 titlesLast 2009Contender

Rankings Across Categories

raw value · rank · percentile · grade

Performance

Q rating

8.4

5th LgB

ELO Performance

1584

6th LgB-

Title odds

10.6%

2nd LgA-

Attention

Social reach

206.5M

2nd LgA-

Star power

6.7M

3rd LgB+

Attention Share

6.6%

3rd LgB+

Social momentum

11.0%

27th LgF

Business

Payroll

$326M

3rd LgB+

Revenue

$700M

2nd LgA-

Franchise value

$5.4B

2nd LgA-

Ranked within 30 in MLB · 2.2K across all sports

Team Performance

standings, percentile-graded within the league

Record & form

Rank %

80%B-

Win%

56.9%B

Wins

74B

Losses

Last 16

9-7

Efficiency

Point Diff

0.8B+

Off

0C-

Def

0.8A+

#28in economics, globalof 2,461#2in MLB economicsof 30

Lineup on court

derived starting five · tap a player

Rotation

Derived from roster Q & position — not an official depth chart.

Front office & coaching

Aaron Boone

Coach · 356.3K views

Hal Steinbrenner

Owner · 119.2K views

Brian Cashman

GM · 95.2K views

Franchise legends

Babe Ruth

OF · 1.9M views

Derek Jeter

Batter · 1.2M views

Joe DiMaggio

CF · 1.0M views

Lou Gehrig

1B · 887.5K views

Mickey Mantle

CF · 652.7K views

Roster Stats Breakdown

56 tracked · active roster by Q score

		Depth	Bio		Model			Box					Advanced			Attention					Money
#	Player	Role	Pos	Age	Q ▼	MVP Rk	Views Rk Lg	PA	HR	AVG	OBP	SLG	wRC+	wOBA	K%	Wiki / yr	Social / yr	Momentum	Y/Y	Wk ×	Value	Salary	Endorse
1	Cam SchlittlerSchlittler	Start	P	25.5	9.8	5	48	—	1443	0.22	0.22	0.36	—	—	—	565.0K	31.1M	98%	745%	1.5×	$14.4M	$12.0M	$2.4M
2	Ben RiceRice	Start	Batter	27.4	9.5	15	166	49268	3298	0.362	0.480	0.597	146.796	0.493	25.222	250.7K	13.8M	100%	11862%	2.3×	$7.6M	$6.3M	$1.2M
3	Aaron JudgeJudge	Start	Batter	34.3	9.3	96	2	261	17	0.2	0.4	0.5	—	—	27.6	1.7M	93.3M	14%	-34%	0.3×	$70.5M	$62.1M	$8.4M
4	cody-bellinger-baseballcody-bellinger-baseball	Start	LF	30	9	89	—	43430	1123	0.364	0.378	0.458	119.468	0.358	16.175	—	—	—	—	—	—	—	—
5	Gerrit ColeCole	Start	P	35.9	8.6	139	49	—	11	0.2	0.3	0.4	—	—	—	270.2K	14.9M	3%	-57%	1.2×	$12.3M	$10.7M	$1.6M
6	luis-garcia-jr-baseballluis-garcia-jr-baseball	Start	1B	26	8.6	44	—	40320	2491	0.387	0.338	0.599	133.987	0.491	15.677	—	—	—	—	—	—	—	—
7	jazz-chisholm-jr-baseballjazz-chisholm-jr-baseball	Start	2B	28	8.5	190	—	43933	1767	0.215	0.326	0.441	93.115	0.313	316	—	—	—	—	—	—	—	—
8	max-fried-baseballmax-fried-baseball	Start	P	32	8.3	142	—	—	1	0.2	0.3	0.2	—	—	—	—	—	—	—	—	—	—	—
9	Paul GoldschmidtGoldschmidt	Start	Batter	38.9	8.2	207	50	328	16	0.2	0.3	0.5	—	—	24.1	278.5K	15.3M	12%	-37%	0.6×	$5.3M	$4.1M	$1.3M
10	ryan-weathers-baseballryan-weathers-baseball	Rotation	P	26	7.9	112	—	—	1870	0.240	0.326	0.439	—	—	—	—	—	—	—	—	—	—	—
11	Trent GrishamGrisham	Rotation	Batter	29.7	7.4	244	141	39916	1550	0.218	0.341	0.456	10028	0.325	16.872	166.4K	9.2M	66%	2%	1.1×	$6.6M	$5.8M	$805.1K
12	Anthony VolpeVolpe	Rotation	Batter	25.2	7	494	64	194	1	0.2	0.3	0.3	—	—	23.2	315.1K	17.3M	4%	-54%	1.8×	$12.3M	$10.7M	$1.7M
13	amed-rosario-baseballamed-rosario-baseball	Rotation	3B	30	6.6	380	—	198	10	0.2	0.3	0.4	—	—	25.8	—	—	—	—	—	—	—	—
14	Austin WellsWells	Rotation	Batter	27	6.6	553	52	273	8	0.2	0.3	0.3	—	—	26	539.8K	29.7M	92%	114%	0.7×	$15.5M	$13.5M	$2.0M
15	Will WarrenWarren	Reserve	P	27.1	6.4	247	480	—	1870	0.376	0.359	0.579	—	—	—	52.6K	2.9M	31%	-20%	0.7×	$2.1M	$1.8M	$250.1K

Upcoming games

next on the schedule · rated by projected draw

Sep 8vs

Colorado Rockies5.37:05p · 1.6M

Sep 9vs

Colorado Rockies5.37:05p · 1.6M

Sep 10vs

Colorado Rockies5.37:05p · 1.6M

Sep 11vs

New York Mets6.27:05p · 1.7M

Sep 12vs

New York Mets6.21:35p · 1.7M

Sep 13vs

New York Mets6.21:35p · 1.7M

Attention KPIs

reach, audience, search and heat — last 12 months

Reach & audience

Social media views

110.6M

all platforms · year

22.0M

Social followers

all platforms

6.0M

Avid fans

15.1M casual

590.0K

Avg TV / game

audience

38.2K

Avg attendance

per game

Search & share

Wiki searches (year)

1.2M

Wikipedia

Attention share · league

5.4%

of league attention

Momentum & heat

Momentum

11%

percentile

Year over year

-28.2%

vs last year

Week heat rank

#3,555

spike vs expected

Month heat rank

#390

spike vs expected

Year heat rank

#3,968

spike vs expected

Business KPIs

revenue, value, audience, and fan base

Broadcast $294.0M

Commercial $196.0M

Matchday $210.0M

Revenue & value

$700.0M

Revenue

annual

$72.5M

Operating profit

annual

$5.4B

Franchise value

estimated

Costs & attention capital

$325.8M

Payroll

annual

4.2M

AUM

roster pageviews / yr

rank = within MLB (30 clubs)

Cap utilization$326M committed · $85M over the cap

CBT
$241M

2nd tier
$261M

3rd tier
$281M

Surcharge
$301M

Range $241M → $301M · thresholds are approximate MLB 2025-26 figures

Attention per $M revenue

1.8K

New York Yankees draws 1.8K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.