Ohio State Buckeyes football

NCAA Football

United States3rd in NCAA FootballFavorite

Rankings Across Categories

raw value · rank · percentile · grade

Performance

Q rating

7.3

17th LgB+

ELO Performance

1684

8th LgA-

Title odds

12.9%

1st LgA-

Attention

Social reach

63.0M

4th LgA

Star power

2.0M

8th LgB

Attention Share

2.0%

5th LgA

Social momentum

10.0%

242nd LgF

Business

Payroll

$45M

5th LgA

Revenue

$140M

2nd LgA

Franchise value

$1.6B

2nd LgA

Ranked within 252 in NCAA Football · 2.2K across all sports

Team Performance

standings, percentile-graded within the league

Record & form

Win%

85.7%A

Wins

12A

Losses

Efficiency

Point Diff

24.1A

Off

6.9B-

Def

17.2A+

#271in economics, globalof 2,461#2in NCAA Football economicsof 255

Lineup on court

derived starting five · tap a player

Front office & coaching

Ryan Day

Coach · 59.1K views

Franchise legends

Jim Tressel

Coach · 240.3K views

Sid Gillman

DE · 37.6K views

Roster Stats Breakdown

12 tracked · active roster by Q score

		Depth	Bio		Model			Box					Advanced		Attention					Money
#	Player	Role	Pos	Age	Q ▼	MVP Rk	Views Rk Lg	Pass Yds	Rush Yds	Rec Yds	Tot TD	Recs	Rating	Value	Wiki / yr	Social / yr	Momentum	Y/Y	Wk ×	Value	Salary	Endorse
1	Jeremiah SmithSmith	Start	WR	20.7	8.8	257	5	9	21	1171	1	82	1.2	1.3	497.0K	—	42%	-8%	1.0×	$6.0M	$4.1M	$1.9M
2	Julian SayinSayin	Start	QB	21	8.5	20	4	344998	778	2732	968	350	1.089	1.189	963.1K	154.1M	93%	397%	0.4×	$9.2M	$5.7M	$3.5M

Attention KPIs

reach, audience, search and heat — last 12 months

Reach & audience

Social media views

79.5M

all platforms · year

3.6M

Social followers

all platforms

1.0M

Avid fans

2.5M casual

3.8M

Avg TV / game

audience

68.0K

Avg attendance

per game

Search & share

Wiki searches (year)

529.8K

Wikipedia

Attention share · league

0.9%

of league attention

Momentum & heat

Momentum

10%

percentile

Year over year

-31.1%

vs last year

Week heat rank

#2,279

spike vs expected

Month heat rank

#3,771

spike vs expected

Year heat rank

#432

spike vs expected

Business KPIs

revenue, value, audience, and fan base

Broadcast $65.2M

Commercial $43.5M

Matchday $36.2M

Revenue & value

$145.0M

Revenue

annual

$46.4M

Operating profit

annual

$1.6B

Franchise value

estimated

Costs & attention capital

$45.0M

Payroll

annual

1.5M

AUM

roster pageviews / yr

rank = within NCAA Football (255 clubs)

Attention per $M revenue

3.7K

Ohio State Buckeyes football draws 3.7K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.