Texas Longhorns football

NCAA Football

United States1st in NCAA FootballIn the mix

Rankings Across Categories

raw value · rank · percentile · grade

Performance

Q rating

5.6

209th LgD

ELO Performance

1611

31st LgB

Title odds

11.9%

4th LgC+

Attention

Social reach

49.5M

5th LgA

Star power

791.0K

21st LgC+

Attention Share

1.4%

10th LgA-

Social momentum

11.0%

241st LgF

Business

Payroll

$72M

1st LgA+

Revenue

$183M

1st LgA+

Franchise value

$2.1B

1st LgA+

Ranked within 252 in NCAA Football · 2.2K across all sports

Team Performance

standings, percentile-graded within the league

Record & form

Win%

76.9%B

Wins

10B

Losses

Efficiency

Point Diff

10.2B-

Off

4C+

Def

6.2B-

#233in economics, globalof 2,461#1in NCAA Football economicsof 255

Lineup on court

derived starting five · tap a player

Front office & coaching

Steve Sarkisian

Coach · 589.2K views

Roster Stats Breakdown

21 tracked · active roster by Q score

		Depth	Bio		Model			Box					Advanced		Attention					Money
#	Player	Role	Pos	Age	Q ▼	MVP Rk	Views Rk Lg	Pass Yds	Rush Yds	Rec Yds	Tot TD	Recs	Rating	Value	Wiki / yr	Social / yr	Momentum	Y/Y	Wk ×	Value	Salary	Endorse
1	Colin SimmonsSimmons	Start	EDGE	20.6	6.6	797	75	0	0	0	0	0	1.0	1	33.9K	5.4M	84%	75%	0.6×	$463.8K	$327.3K	$136.5K
2	Raleek BrownBrown	Start	WR	22	6.2	142	123	024	103790	26695	321	3195	1.088	188	22.1K	3.5M	98%	2333%	0.8×	$447.7K	$319.4K	$128.3K
3	Cam ColemanColeman	Start	WR	20	5.9	503	35	23	0	682	0	53	0.5	0.5	91.5K	14.6M	92%	307%	4.6×	$1.0M	$643.1K	$374.7K
4	Rasheem BilesBiles	Start	LB	21	3	1192	191	0	0	0	3	0	0.1	0.1	12.9K	1.0M	99%	1894%	0.9×	$31.0K	$5.4K	$25.6K
5	Parker LivingstoneLivingstone	Start	—	20	2.9	1516	110	7	0	455	0	26	-0.0	-0.0	36.3K	2.9M	100%	3713%	0.6×	$50.8K	$6.3K	$44.6K
6	Graceson LittletonLittleton	Rotation	—	20	0.6	1866	539	0	0	0	0	0	-0.5	-0.5	2.2K	179.4K	89%	244%	0.7×	$3.7K	$783	$2.9K

Attention KPIs

reach, audience, search and heat — last 12 months

Reach & audience

Social media views

57.9M

all platforms · year

4.6M

Social followers

all platforms

1.3M

Avid fans

3.2M casual

4.3M

Avg TV / game

audience

68.0K

Avg attendance

per game

Search & share

Wiki searches (year)

385.7K

Wikipedia

Attention share · league

0.7%

of league attention

Momentum & heat

Momentum

11%

percentile

Year over year

-28.7%

vs last year

Week heat rank

#350

spike vs expected

Month heat rank

#2,951

spike vs expected

Year heat rank

#658

spike vs expected

Business KPIs

revenue, value, audience, and fan base

Broadcast $83.2M

Commercial $55.5M

Matchday $46.2M

Revenue & value

$185.0M

Revenue

annual

$59.2M

Operating profit

annual

$2.1B

Franchise value

estimated

Costs & attention capital

$71.8M

Payroll

annual

199.0K

AUM

roster pageviews / yr

rank = within NCAA Football (255 clubs)

Attention per $M revenue

2.1K

Texas Longhorns football draws 2.1K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.