Databall Sports

St Louis Cardinals

MLBUnited StatesSt. LouisFounded 188215th in MLB11 titlesLast 2011Longshot

Rankings Across Categories

raw value · rank · percentile · grade
Performance
ELO Performance
1521
30th LgC
Title odds
0.4%
20th LgD+
Attention
Social reach
81.8M
16th LgC-
Star power
1.1M
52nd LgD
Attention Share
1.2%
37th LgC-
Social momentum
41.0%
27th LgC
Business
Payroll
$164M
18th LgD+
Revenue
$390M
13th LgC
Franchise value
$2.7B
13th LgC

Ranked within 68 in MLB · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
Record & form
Rank %
56.7%C
Win%
50.8%C
Wins
67C
Losses
65
Last 16
8-8
Efficiency
Point Diff
0C-
Off
0C-
Def
0.1C-
#103in economics, globalof 2,461#14in MLB economicsof 30

Roster Stats Breakdown

33 tracked · active roster by Q score

No tracked roster yet.

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
41.4M
all platforms · year
#14
11.3M
Social followers
all platforms
#14
3.1M
Avid fans
7.8M casual
#14
440.0K
Avg TV / game
audience
#14
28.5K
Avg attendance
per game
Search & share
Wiki searches (year)
459.5K
Wikipedia
Attention share · league
2.0%
of league attention
Momentum & heat
Momentum
41%
percentile
Year over year
-8.8%
vs last year
Week heat rank
#2,846
spike vs expected
Month heat rank
#586
spike vs expected
Year heat rank
#3,920
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $163.8M
Commercial $109.2M
Matchday $117.0M
Revenue & value
#14
$390.0M
Revenue
annual
#14
$30.8M
Operating profit
annual
#14
$2.7B
Franchise value
estimated
Costs & attention capital
#19
$163.8M
Payroll
annual

rank = within MLB (30 clubs)

Cap utilization$164M committed · $77M under the cap
CBT
$241M
2nd tier
$261M
3rd tier
$281M
Surcharge
$301M
Range $241M → $301M · thresholds are approximate MLB 2025-26 figures
Attention per $M revenue
1.2K

St Louis Cardinals draws 1.2K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.

Talent vs attention

every league player · this club's roster shown as headshots
10.0K100.0K1.0M0255075100talent percentile →wiki searches (stabilized / yr) →

Attention over time

weekly Wikipedia views
This year · 52 weeks
Since founding · monthly

Championship odds

live market win probabilities · this club highlighted
0.4% to win the title
20th of 30 in the market