Toronto Raptors
CanadaRankings Across Categories
raw value · rank · percentile · gradePerformance
ELO Performance
1537
23rd LgC
Title odds
3.6%
6th LgB-
Attention
Social reach
91.0M
19th LgD+
Star power
2.7M
47th LgD+
Attention Share
1.3%
36th LgC-
Social momentum
53.0%
19th LgC
Business
Payroll
$164M
29th LgF
Revenue
$415M
13th LgC
Franchise value
$4.6B
13th LgC
Ranked within 69 in NBA · 2.2K across all sports
Team Performance
standings, percentile-graded within the leagueRecord & form
Rank %
60%C
Win%
56.1%C
Wins
46C
Losses
36
Last 16
9-7
Efficiency
Point Diff
2.8C
Off
-1D+
Def
3.8C+
#68in economics, globalof 2,461#12in NBA economicsof 30
Roster Stats Breakdown
27 tracked · active roster by Q scoreNo tracked roster yet.
Upcoming games
next on the schedule · rated by projected drawOct 25@
Minnesota Timberwolves8.47:00p · 5.8M
Minnesota Timberwolves8.47:00p · 5.8MOct 28vs
Orlando Magic8.27:30p · 5.7M
Orlando Magic8.27:30p · 5.7MOct 30vsOrlando Magic8.27:30p · 5.7M
Orlando Magic8.27:30p · 5.7MNov 1@
Los Angeles Lakers8.79:00p · 6.7M
Los Angeles Lakers8.79:00p · 6.7MNov 2@
LA Clippers7.810:00p · 5.8M
LA Clippers7.810:00p · 5.8MNov 4@
Denver Nuggets8.49:00p · 5.9M
Denver Nuggets8.49:00p · 5.9MAttention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
116.7M
all platforms · year
#10
76.7M
Social followers
all platforms
#10
21.1M
Avid fans
52.8M casual
#13
1.6M
Avg TV / game
audience
#13
18.5K
Avg attendance
per game
Search & share
Wiki searches (year)
555.6K
Wikipedia
Attention share · league
1.2%
of league attention
Momentum & heat
Momentum
53%
percentile
Year over year
-2.4%
vs last year
Week heat rank
#3,660
spike vs expected
Month heat rank
#3,797
spike vs expected
Year heat rank
#1,245
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $166.0M
Commercial $145.2M
Matchday $103.8M
Revenue & value
#13
$415.0M
Revenue
annual
#13
$59.2M
Operating profit
annual
#13
$4.6B
Franchise value
estimated
Costs & attention capital
#29
$164.1M
Payroll
annual
rank = within NBA (30 clubs)
Attention per $M revenue
1.3K
Toronto Raptors draws 1.3K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Talent vs attention
every league player · this club's roster shown as headshotsAttention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly
Championship odds
live market win probabilities · this club highlighted3.6% to win the title
6th of 30 in the market
Title
Market2026-27 · polymarket
