Charlotte Hornets
United StatesRankings Across Categories
raw value · rank · percentile · gradePerformance
ELO Performance
1528
26th LgC
Title odds
0.5%
23rd LgD+
Attention
Social reach
133.3M
7th LgB-
Star power
2.2M
55th LgD
Attention Share
1.7%
18th LgC+
Social momentum
56.0%
16th LgC+
Business
Payroll
$176M
22nd LgD+
Revenue
$330M
28th LgF
Franchise value
$3.5B
28th LgF
Ranked within 69 in NBA · 2.2K across all sports
Team Performance
standings, percentile-graded within the leagueRecord & form
Rank %
56.7%C
Win%
53.6%C-
Wins
45C-
Losses
39
Last 16
11-5
Efficiency
Point Diff
4.4C+
Off
0.2C
Def
4.1B-
#96in economics, globalof 2,461#28in NBA economicsof 30
Roster Stats Breakdown
25 tracked · active roster by Q scoreNo tracked roster yet.
Upcoming games
next on the schedule · rated by projected drawOct 24vs
Miami Heat8.46:00p · 5.8M
Miami Heat8.46:00p · 5.8MOct 26vs
Washington Wizards8.17:00p · 5.4M
Washington Wizards8.17:00p · 5.4MOct 28@
Detroit Pistons8.57:00p · 6.1M
Detroit Pistons8.57:00p · 6.1MOct 30@Washington Wizards8.17:00p · 5.4M
Washington Wizards8.17:00p · 5.4MOct 31vs
Philadelphia 76ers8.56:00p · 5.7M
Philadelphia 76ers8.56:00p · 5.7MNov 2vsDetroit Pistons8.57:30p · 6.1M
Detroit Pistons8.57:30p · 6.1MAttention KPIs
reach, audience, search and heat — last 12 monthsReach & audience
Social media views
156.0M
all platforms · year
#25
61.0M
Social followers
all platforms
#25
16.8M
Avid fans
41.9M casual
#28
1.5M
Avg TV / game
audience
#28
16.5K
Avg attendance
per game
Search & share
Wiki searches (year)
742.8K
Wikipedia
Attention share · league
1.6%
of league attention
Momentum & heat
Momentum
56%
percentile
Year over year
-1.1%
vs last year
Week heat rank
#3,996
spike vs expected
Month heat rank
#3,978
spike vs expected
Year heat rank
#1,096
spike vs expected
Business KPIs
revenue, value, audience, and fan baseBroadcast $132.0M
Commercial $115.5M
Matchday $82.5M
Revenue & value
#28
$330.0M
Revenue
annual
#28
$43.1M
Operating profit
annual
#28
$3.5B
Franchise value
estimated
Costs & attention capital
#22
$176.2M
Payroll
annual
rank = within NBA (30 clubs)
Attention per $M revenue
2.3K
Charlotte Hornets draws 2.3K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.
Talent vs attention
every league player · this club's roster shown as headshotsAttention over time
weekly Wikipedia viewsThis year · 52 weeks
Since founding · monthly
Championship odds
live market win probabilities · this club highlighted0.5% to win the title
23rd of 30 in the market
Title
Market2026-27 · polymarket
