Databall Sports

NHL

United StatesHockey ↑Tier 132 teams851 tracked27th of 462 leagues

Rankings Across Categories

raw value · rank · percentile · grade
Attention
Wiki Views
1.6M
1st SpA-
Attention Share
100.0%
1st SpB+
Social Followers
140.0M
1st SpB+
Avg TV Audience
550.0K
1st SpB+
Fan Universe
135.0M
1st SpB+
Business
Revenue
$6.8B
1st SpB+
Franchise Value
$44.3B
1st SpB+
Media Rights
$2.0B
1st SpB
Wage Bill
$3.0B
1st SpB
Avg Revenue / Team
$212.5M
1st SpB+

Ranked within 10 in Hockey · 459 across all leagues

Standings

top teams by attention · 33 tracked
Ranked by title odds
#ClubTitle oddsWin %Q LgViews / yrVOE ×MomentumY/YRevenueValueTracked
110%67%—537.7K1.5×85%35%$215.0M$1.4B47
29%61%—344.5K1.2×65%5%$215.0M$1.4B25
38%65%—1.0M3.2×94%119%$195.0M$1.3B55
48%61%—320.0K1.2×20%-20%$210.0M$1.4B49
57%61%—486.2K1.6×90%60%$175.0M$1.1B70
67%54%—328.7K1.1×48%-5%$185.0M$1.2B34
76%56%—427.0K1.4×83%30%$200.0M$1.3B33
86%50%—480.4K1.2×75%16%$215.0M$1.4B28
96%59%—968.8K1.6×87%40%$290.0M$2.0B36
105%55%—466.6K1.1×59%1%$250.0M$1.7B68

Top Players

active players, by Q score
DepthBioModelHealthBoxAdvancedAttentionMoney
#PlayerRoleClubPosAgeQ ▼MVP RkViews Rk LgHP%GAPSOGTOICorsi%AvailWiki / yrSocial / yrMomentumY/YWk ×ValueSalaryEndorse
1
Macklin CelebriniCelebrini
MVPSan Jose SharksF209.81961%10045100709911510028710021.390—11001.3M108.0M-67%-51%0.2×$12.3M$11.4M$864.0K
2
Connor McDavidMcDavid
MVPEdmonton OilersC299.88101%100481009010013810030610023960.5881100948.6K75.9M-67%-66%0.3×$17.3M$15.2M$2.1M
3
Nathan MacKinnonMacKinnon
MVPColorado AvalancheC319.81261%100531007410012710035010022.3930.6971100513.2K41.1M-78%-80%0.2×$11.5M$10.7M$885.7K
4
Jack HughesHughes
MVPNew Jersey DevilsC259.74221%402793509777962289721.3900.6910.9402.6M209.3M-90%-65%0.5×$16.8M$13.7M$3.1M
5
Sidney CrosbyCrosby
MVPPittsburgh PenguinsC399.74631%1002994459574951608319.2770.56311001.9M151.8M-71%-68%0.3×$14.4M$11.4M$3.0M
6
Quinn HughesHughes
All-LeagueMinnesota WildD269.79851%100752699976961879127.71000.58311001.5M123.4M-86%-73%0.2×$16.6M$14.4M$2.1M
7
Nick SuzukiSuzuki
All-LeagueMontreal CanadiensC279.69201%10029947299101991839020.8870.5781100681.9K54.6M-81%-89%0.1×$12.9M$11.9M$1.0M
8
Cale MakarMakar
All-LeagueColorado AvalancheD279.63371%1002084599879971999324.8990.5901100408.8K32.7M-54%-54%0.1×$9.5M$8.7M$733.7K
9
Cole CaufieldCaufield
All-LeagueMontreal CanadiensRW259.516381%10051100379088982589818.268—1100466.7K37.3M-79%-91%0.1×$7.2M$6.6M$609.4K
10
Lane HutsonHutson
All-LeagueMontreal CanadiensD229.510481%1001267669978961246923.8970.5791100401.7K32.1M-76%-88%0.2×$4.5M$4.1M$363.5K
11
Leon DraisaitlDraisaitl
All-LeagueEdmonton OilersC309.512791%453597629997991869021.6910.5841.045281.2K22.5M-70%-63%0.1×$6.7M$6.1M$637.8K
12
Nikita KucherovKucherov
All-LeagueTampa Bay LightningRW339.561181%1004499861001301002319820.3840.6941100199.6K16.0M-59%-76%0.2×$4.7M$4.3M$357.8K
13
Connor BedardBedard
All-LeagueChicago BlackhawksC219.4155251%1003095459575962269720.9870.481100546.8K43.7M-45%-23%0.2×$6.8M$6.2M$655.8K
14
Matthew SchaeferSchaefer
All-LeagueNew York IslandersD199.466241%1002388368959892229624.7990.5641100534.7K42.8M-69%-66%0.1×$3.3M$3.0M$321.6K
15
Jack EichelEichel
All-LeagueVegas Golden KnightsC299.427511%1002793639990982609821.2890.5871100330.2K26.4M-80%-88%0.2×$6.3M$5.8M$599.6K

Attention KPIs

reach, audience, and fan base · last 12 months
Views, 12 mo
1.6M
Wikipedia, as an entity
#20
140.0M
Social followers
all clubs
#22
135.0M
Total fan universe
all fans
#21
45.0M
Avid fans
90.0M casual
#24
65.0M
Unique viewers
the season
#33
550.0K
Avg TV audience
per event
#94
17.3K
Avg attendance
per event
Above baseline
1.1×
vs expected
Momentum
55%
percentile
Year on year
-1.9%
vs last 12 mo

Business KPIs

revenue, value, media, and labor
Broadcast $2.0B
Commercial $2.3B
Matchday $2.8B
#5in economics, all leaguesof 204
#5
$6.8B
Total revenue
annual
#7
$680.0M
Operating profit
#5
$44.3B
Combined value
franchises
#16
$212.5M
Avg revenue / team
per club
Media rights
$2.0B
annual
Commercial rev
$2.3B
sponsorship
Matchday rev
$2.8B
gate
#5
$95.5M
Salary cap
per team
#82
50%
Wage-to-revenue
players' share
Avg player salary
$3.5M
per player

rank = among 204 leagues

Talent vs attention

who's over- and under-exposed for their level
talent percentile vs attention · 150
StarsOverexposedUnderexposedFringe← lower talenthigher talent →attention →

Betting markets

live win / award probabilities · own column, never merged into a rating

Title

Next season · market only
2026-27 · polymarket

Conference

Next season · market only
2026-27 · polymarket

Sponsors & partners

official brand deals · grouped by type, biggest brand first
Kit/uniform
Fanatics
Betting partner
DraftKingsBetMGMFanDuel
Official partner
GatoradeUpper DeckSportradarHondaMolson CoorsSAP

Where this league stands

growth and rank among the field
Rank among sports & leagues
8th
of 51 sports
27th
of 462 leagues
-1.9%
year on year
Faces of the league

Attention over time

weekly Wikipedia views
This year · 52 weeks
All-time series coming with the historical pull.