DATABALL

Green Bay Packers

NFLUnited StatesLambeau FieldFounded 19196th in NFL2 titlesLast 2010Longshot

Rankings Across Categories

raw value · rank · percentile · grade
Performance
Q rating
7.0
15th LgC-
ELO Performance
1526
13th LgC
Title odds
3.0%
16th LgC-
Attention
Social reach
148.8M
13th LgC
Star power
4.2M
23rd LgD+
Attention Share
3.5%
12th LgC
Social momentum
55.0%
18th LgC-
Business
Payroll
$270M
22nd LgD+
Revenue
$720M
8th LgC+
Franchise value
$6.9B
8th LgC+

Ranked within 32 in NFL · 2.2K across all sports

Team Performance

standings, percentile-graded within the league
Record & form
Rank %
59.4%C
Win%
55.9%C
Wins
9C
Losses
1
Draws
7
Efficiency
Point Diff
1.8C
Off
0C-
Def
1.8C
#22in economics, globalof 2,461#8in NFL economicsof 32

Lineup on court

derived starting five · tap a player
Key reserves

Derived from roster Q & position — not an official depth chart.

Front office & coaching
Matt LaFleur
Coach · 831.1K views
B
Brian Gutekunst
GM · 44.7K views
Franchise legends
Brett Favre
QB · 1.1M views
V
Vince Lombardi
Coach · 424.7K views
Charles Woodson
CB · 402.4K views
Darren Sharper
S · 279.7K views
Sterling Sharpe
WR · 259.3K views

Roster Stats Breakdown

73 tracked · active roster by Q score
DepthBioModelHealthBoxAdvancedAttentionMoney
#PlayerRolePosAgeQMVP RkViews Rk LgHP%Pass YdsPass TDINTComp%Y/AEPA/playCPOEAvailWiki / yrSocial / yrMomentumY/YWk ×ValueSalaryEndorse
1
Jordan LoveLove
StartQB27.79.1173621%10033819923996266.3717.7830.39375.710011001.0M166.0M68%12%0.3×$29.4M$17.6M$11.8M
2
Josh JacobsJacobs
StartRB28.58.91551461%100096096040981100409.7K65.5M16%-32%0.5×$12.9M$8.5M$4.4M
3
Tucker KraftKraft
StartTE268.71532541%17096096040980.617345.7K55.3M83%71%0.6×$8.0M$5.3M$2.7M
4
Romeo DoubsDoubs
StartWR26.38.61663171%100096096040981100237.6K38.0M86%95%0.5×$6.4M$4.5M$1.8M
5
Christian WatsonWatson
StartWR27.28.61383851%31096096040980.731175.6K28.1M78%37%0.5×$5.4M$3.8M$1.7M
6
Rashan GaryGary
StartDE28.68.22233821%100096096040981100177.9K28.5M85%90%0.5×$5.4M$3.8M$1.6M
7
Devonte WyattWyatt
StartDT28.38.11158801%24096096040980.72446.3K7.4M79%42%0.9×$1.6M$1.1M$465.9K
8
Eric WilsonWilson
StartLB31.88.11049871%10009609604098110043.7K58%3%1.4×$1.3M$909.4K$415.5K
9
Aaron JonesJones
StartRB31.77.73883071%44096096040980.944200.5K6%-46%1.1×$7.3M$4.6M$2.7M
10
Quay WalkerWalker
StartLB26.27.63365101%100096096040981100115.7K18.5M72%19%0.5×$3.8M$2.7M$1.1M
11
Matthew GoldenGolden
RotationWR236.86542861%100096096040981100243.1K38.9M33%-16%0.4×$4.4M$3.0M$1.5M
12
Dontayvion WicksWicks
RotationWR256.84836391%52096096040981.052103.8K16.6M80%47%2.3×$2.6M$1.8M$826.2K
13
Edgerrin CooperCooper
StartLB256.84017491%10009609604098110060.8K9.7M21%-26%0.3×$1.8M$1.2M$562.4K
14
Lukas Van NessNess
RotationEDGE25.16.75115850%6096096040980.46103.1K16.5M71%17%0.5×$2.8M$1.9M$964.6K
15
Nate HobbsHobbs
RotationCB27.15.47287131%17096096040980.61774.2K11.9M68%12%0.4×$2.2M$1.6M$637.7K

Upcoming games

next on the schedule · rated by projected draw
Sep 13@Minnesota Vikings8.0
Sep 20@New York Jets7.2
Sep 24vsAtlanta Falcons8.0
Oct 4@Tampa Bay Buccaneers7.5
Oct 11vsChicago Bears8.7
Oct 18vsDallas Cowboys8.9

Attention KPIs

reach, audience, search and heat — last 12 months
Reach & audience
Social media views
155.7M
all platforms · year
#7
30.9M
Social followers
all platforms
#7
8.5M
Avid fans
21.2M casual
#8
18.3M
Avg TV / game
audience
#8
72.8K
Avg attendance
per game
Search & share
Wiki searches (year)
1.0M
Wikipedia
Attention share · league
1.8%
of league attention
Momentum & heat
Momentum
55%
percentile
Year over year
-1.8%
vs last year
Week heat rank
#3,786
spike vs expected
Month heat rank
#3,927
spike vs expected
Year heat rank
#284
spike vs expected

Business KPIs

revenue, value, audience, and fan base
Broadcast $432.0M
Commercial $180.0M
Matchday $108.0M
Revenue & value
#8
$720.0M
Revenue
annual
#8
$164.6M
Operating profit
annual
#8
$6.9B
Franchise value
estimated
Costs & attention capital
#22
$270.0M
Payroll
annual
3.4M
AUM
roster pageviews / yr

rank = within NFL (32 clubs)

Cap utilization$270M committed · $15M over the cap
Cap
$255M
Range $255M$255M · thresholds are approximate NFL 2025-26 figures
Attention per $M revenue
1.4K

Green Bay Packers draws 1.4K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.

Talent vs attention

every league player · this club's roster shown as headshots
1.0K10.0K100.0K1.0M0255075100talent percentile →wiki searches (stabilized / yr) →

Attention over time

weekly Wikipedia views
This year · 52 weeks
Since founding · monthly

Championship odds

live market win probabilities · this club highlighted
3.0% to win the title
16th of 32 in the market