Indianapolis Colts

NFL

United StatesLucas Oil StadiumFounded 19538th in NFL1 titleLast 2006Longshot

Rankings Across Categories

raw value · rank · percentile · grade

Performance

Q rating

8.1

7th LgB-

ELO Performance

1519

14th LgC

Title odds

0.8%

24th LgD+

Attention

Social reach

85.1M

30th LgF

Star power

6.7M

10th LgC+

Attention Share

2.2%

25th LgD

Social momentum

77.0%

7th LgB-

Business

Payroll

$268M

27th LgD

Revenue

$615M

25th LgD

Franchise value

$5.8B

25th LgD

Ranked within 32 in NFL · 2.2K across all sports

Team Performance

standings, percentile-graded within the league

Record & form

Rank %

56.2%C

Win%

47.1%C-

Wins

8C-

Losses

Efficiency

Point Diff

3.2C+

Off

4.4B-

Def

-1.2D+

#45in economics, globalof 2,461#24in NFL economicsof 32

Lineup on court

derived starting five · tap a player

Key reserves

Derived from roster Q & position — not an official depth chart.

Front office & coaching

Shane Steichen

Coach · 343.1K views

Chris Ballard

GM · 1.0K views

Franchise legends

Philip Rivers

QB · 3.3M views

Vontae Davis

CB · 880.3K views

Andrew Luck

QB · 754.7K views

Carlie Irsay-Gordon

Exec · 722.5K views

Adam Vinatieri

K · 417.6K views

Roster Stats Breakdown

70 tracked · active roster by Q score

		Depth	Bio		Model			Health	Box					Advanced			Attention					Money
#	Player	Role	Pos	Age	Q ▼	MVP Rk	Views Rk Lg	HP%	Pass Yds	Pass TD	INT	Comp%	Y/A	EPA/play	CPOE	Avail	Wiki / yr	Social / yr	Momentum	Y/Y	Wk ×	Value	Salary	Endorse
1	Daniel JonesJones	Start	QB	29.2	9.3	105	77	1%52	310199	1998	81	6886	8.192	0.285	33.899	1.052	1.0M	—	38%	-11%	0.7×	$26.8M	$16.3M	$10.4M
2	Jonathan TaylorTaylor	Start	RB	27.5	9.3	33	435	1%100	096	096	04	—	—	—	098	1100	137.9K	22.1M	99%	6214%	2.1×	$4.6M	$3.6M	$1.0M
3	Laiatu LatuLatu	Start	DE	25.6	9.3	21	539	1%100	096	096	04	—	—	—	098	1100	85.7K	13.7M	26%	-22%	0.2×	$2.9M	$2.1M	$843.9K
4	Alec PiercePierce	Start	WR	26.2	9.1	57	320	1%100	096	096	04	—	—	—	098	1100	261.8K	41.9M	89%	174%	0.5×	$6.4M	$4.5M	$1.9M
5	DeForest BucknerBuckner	Start	DT	32.4	8.9	71	425	1%31	096	096	04	—	—	—	098	0.731	115.2K	18.4M	51%	-4%	0.9×	$4.6M	$3.3M	$1.3M
6	Tyler WarrenWarren	Start	TE	24.2	8.6	160	250	1%100	096	096	04	014	014	-0.517	098	1100	240.6K	38.5M	16%	-32%	0.3×	$5.4M	$3.6M	$1.8M
7	Al-Quadin MuhammadMuhammad	Start	DE	31.3	8.3	126	682	1%52	096	096	04	—	—	—	098	1.052	94.1K	15.1M	75%	29%	0.3×	$2.5M	$1.7M	$829.8K
8	Josh DownsDowns	Start	WR	25	8.2	263	288	1%100	096	096	04	—	—	—	098	1100	207.6K	33.2M	84%	74%	0.5×	$5.8M	$4.2M	$1.6M
9	Grover StewartStewart	Start	NT	32.8	8.2	58	1156	1%100	096	096	04	—	—	—	098	1100	25.9K	4.1M	54%	-2%	0.4×	$858.3K	$597.9K	$260.4K
10	Zaire FranklinFranklin	Start	LB	30.1	8.1	260	395	1%100	096	096	04	—	—	—	098	1100	190.7K	30.5M	90%	190%	0.6×	$5.2M	$3.7M	$1.5M
11	Sauce GardnerGardner	Start	CB	24.9	7.7	637	94	1%31	096	096	04	—	—	—	098	0.731	602.0K	96.3M	81%	52%	0.3×	$14.5M	$9.9M	$4.6M
12	Adonai MitchellMitchell	Rotation	WR	23.8	7.4	504	297	1%100	096	096	04	—	—	—	098	1100	225.7K	36.1M	85%	92%	0.4×	$4.4M	$3.0M	$1.4M
13	Tonka HemingwayHemingway	Rotation	DT	24.7	7.3	155	1218	1%11	096	096	04	—	—	—	098	0.511	18.4K	2.9M	53%	-2%	1.2×	$531.5K	$389.8K	$141.7K
14	Charvarius WardWard	Rotation	CB	30.2	6.4	640	440	1%11	096	096	04	—	—	—	098	0.511	120.5K	19.3M	4%	-52%	0.2×	$4.4M	$2.9M	$1.5M
15	Kwity PayePaye	Rotation	DE	27.7	5.7	680	693	1%100	096	096	04	—	—	—	098	1100	67.6K	10.8M	84%	75%	0.3×	$2.3M	$1.7M	$578.5K

Upcoming games

next on the schedule · rated by projected draw

Sep 13vs

Baltimore Ravens9.01:00p · 19.8M

Sep 20@

Kansas City Chiefs9.08:20p · 20.4M

Sep 27vs

Houston Texans8.91:00p · 23.3M

Oct 4@

Washington Commanders7.49:30a · 20.0M

Oct 11@

Pittsburgh Steelers8.31:00p · 19.7M

Oct 18vs

Tennessee Titans7.31:00p · 19.6M

Attention KPIs

reach, audience, search and heat — last 12 months

Reach & audience

Social media views

99.2M

all platforms · year

#24

26.4M

Social followers

all platforms

#24

7.3M

Avid fans

18.1M casual

#24

16.9M

Avg TV / game

audience

#24

67.3K

Avg attendance

per game

Search & share

Wiki searches (year)

661.6K

Wikipedia

Attention share · league

1.2%

of league attention

Momentum & heat

Momentum

77%

percentile

Year over year

+16.7%

vs last year

Week heat rank

#3,203

spike vs expected

Month heat rank

#3,825

spike vs expected

Year heat rank

#341

spike vs expected

Business KPIs

revenue, value, audience, and fan base

Broadcast $369.0M

Commercial $153.8M

Matchday $92.2M

Revenue & value

#24

$615.0M

Revenue

annual

#24

$131.9M

Operating profit

annual

#24

$5.8B

Franchise value

estimated

Costs & attention capital

#27

$267.9M

Payroll

annual

3.5M

AUM

roster pageviews / yr

rank = within NFL (32 clubs)

Cap utilization$268M committed · $13M over the cap

Cap
$255M

Range $255M → $255M · thresholds are approximate NFL 2025-26 figures

Attention per $M revenue

1.1K

Indianapolis Colts draws 1.1K views for every million dollars of revenue — outsized attention on a modest budget is the number a sponsor cares about, and nobody else publishes it.